Our Roots

Handcrafted Ice Pops — A Taste of Mexico’s Story

Over 40 years ago in Michoacán, Gonzalo Oseguera, a young entrepreneur, set out to build his dream: making artisanal ice pops with real fruit and traditional methods. His vision was simple — to create a product that carried the flavors of Mexico and could be shared across generations.

What began as his dream now lives on and thrives in the U.S. through Frozen Treats.

Rooted in decades of experience making ice pops the traditional way — with real ingredients and artisanal methods — we now blend that heritage with modern innovation to deliver a product that’s pure, authentic, and proudly Mexican.

Crafted with real fruit, in both water- and milk-based varieties, our pops bring back childhood cravings and the authentic Mexican magic that wins you over from the very first bite.

Our Purpose:

“To share authentic Mexican flavors in a way that refreshes instantly, connects families with tradition, and makes joy accessible to everyone.”

Mission

“To ensure consistent freshness, efficient distribution, and flawless execution so that our paletas remain accessible, affordable, and trusted — while driving sustainable growth.”